Data Analysis for Telecommunication services
Keywords:
Data analysis, ICT, churn, professional skillsAbstract
The digital transformation has brought significant changes in the production of goods and services. The data has become a main source of knowledge. Its adequate treatment allows to obtain valuable information. With data analysis skills the organizations can process big amounts of data providing relevant insights into customer behavior, market trends, and business operations.
The professional link between university and industry is the goal of our aca-demic work. The research addresses the need to consolidate results that add value to decision makers. This is about the implementation of an articulation project based on data of telecommunication services. The work is an exploratory data analysis. The goal is to build a customer profile with high dropout potential. Python and its different libraries were used in each stage. The teamwork was made up of students. Their performance was evaluated by analytical rubrics. The objective is to document and develop data analysis project. It´s intended to promote activities that integrate academy with industry. It reflects the value that new tools are capable to offering students, professors and managers in ICT (information & communication technology).
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Copyright (c) 2023 Marcelo Dante Caiafa, Ariel Aurelio, Alejandro Bevilacqua

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