Como estudar o Facebook?
O contágio emocional e as formações discursivas
DOI:
https://doi.org/10.24215/23143924e029Palavras-chave:
Facebook, formações discursivas, contágio emocional, arqueologia do saber, redes sociaisResumo
Por se tratar de um fenômeno relativamente novo e em rápida mutação, é necessário producir ferramentas metodológicas e formas de entender as redes sociais. Nesse sentido, este artigo mostra como a noção teórico-metodológica de formações discursivas pode ser utilizada para analisar as redes sociais, no caso, um modo de atuação do Facebook. Essa noção, relacionada à arqueologia do saber, permite compreender as redes sociais como resultados de convergências discursivas e enunciativas. Essa contribuição teórico-metodológica é exemplificada pelo caso do contágio emocional e sua convergência com o Facebook.
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