Comercial network of an oil services Smes: representation through ARS and Accounting Records

Abstract

This paper presents an exploratory and descriptive analysis of Networks, Customers and Suppliers, during the years 2008-2013, of a company that is located in the city of Comodoro Rivadacia (Chubut), whose activity is soil movement and roadworks for the oil industry. The framework of the paper its Theory of Organization, and also ir complies with researches that considers economic practices are immersed in social structures.

Through the application of Social Network Analysis (SNA) as a methodology, networks are built from trade relations of sales and purchases of each company analyzed, using for this, accounting records of the commercial operation in order to make a bond.

With this analysis, it´s possible to identify a central core in the customer’s network, it shows clearly the process of vertical integration of the company involved and a set of main characters in the supplier network, being the last one larger that the first one. Moreover in both cases there is a set of commercial relationships that extinguishes after one year losing the relational capital involved.